The year has started well for Isuzu, as the UK demand for its Rodeo pickup surged 111% in this year’s first two months, compared to the same period last year. This remarkable sales momentum continues from 2010’s 104% sales increase over 2009.
The 2.5-litre diesel and the Rodeo Denver Max models were seen to have strong demand from the range. Offered on sale in the UK since 2004, the pickup has mad...