Citroen launches DS3 iPod Touch and iPhone application

10 March 2010

To mark the launch of the all-new 2010 Citroen DS3, which is among the most customisable vehicles on the market today, Citroen has launched an interesting

To mark the launch of the all-new 2010 Citroen DS3, which is among the most customisable vehicles on the market today, Citroen has launched an interesting new application for iPod Touch and iPhone users. The application will let users experience the DS3s unmatched degree of personalisation through touch-screen interaction with Citroens latest instalment.

Available in a free-of-charge download basis from Apples App Store, the DS3 application features an intelligent EGO Configurator, which guides the users by means of a personalised questionnaire to discover the DS3 that best suits their lifestyle and personality.

With touch-sensitive selections to configure the bodywork, wheels, mirrors, designs on the roof as well as colours, the DS3 application showcases the companys artistic use of technology. It also encourages iPod Touch and iPhone users to employ their creativity in order to adopt the cutting-edge attitude that Citroen displays in both style and design.

When owners are pleased with their personalised and unique DS3 configuration, the hi-tech application will also enable them to ask for an e-brochure, locate the closest Citroen dealer, and even book a test drive.

Apart from the DS3 customisation options, the application also offers users interactive features and multi-media content, such as access to the DS3 Mag, a constantly newer publication offering the latest features and news from the worlds of lifestyle, fashion, and design.

Those who are interested in downloading the application need only to search for Citroen DS3 from the Apple App Store

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